Jesse Mawhinney is an experienced marketing and sales leader currently serving as Vice President at Kula Partners, where he has held progressive positions including Engagement Director, Director of Business Development and Marketing Manager since 2013. His diverse career includes roles as Marketing Manager at Sheepdog, Enterprise Business Representative at Salesforce Radian6, Social Media Coordinator at Nova Scotia Music Week, Captain of the Dalhousie JDC Central Team, Marketing Coordinator at Music Nova Scotia, Marketing & Communications Assistant at Dalhousie University, and Special Projects Assistant at Muscular Dystrophy Canada. A graduate of Dalhousie University with studies in Commerce and Marketing Management, Jesse has built an impressive certification portfolio including certifications in account-based experience (ABX), account-based marketing, content experience, and platform strategy. An outdoors enthusiast passionate about adventure, Jesse brings natural leadership skills developed through competitive sports to his marketing work. His publications include "52 Visual Content Marketing Statistics You Should Know in 2024" and "7 Amazingly Effective Lead Nurturing Tactics." Jesse's ten years of agency experience in digital marketing for manufacturing clients, combined with his extensive certifications and leadership abilities, position him as a versatile marketing professional with particular expertise in ABM and content strategy.
