Mimi An is a seasoned competitive intelligence and market research leader with a track record of driving strategic insights for global technology companies. As senior director of competitive and market intelligence at Akamai, she leads the development of competitive insights that shape go-to-market strategies and product positioning. Previously, Mimi headed market research and competitive intelligence at HubSpot, where she authored the State of Inbound report and built industry-leading research initiatives. She has also held leadership roles in content strategy, product strategy, and market intelligence at Flock, Intel, McAfee, and Forrester Research. Mimi is passionate about helping organizations translate data into actionable strategies that drive business growth.